Facebook introduces offline mode for offline users

Facebook   officially announced   on Wednesday that it is launching “offline mode” to view content on their News Feed for users with poo...

Atlas Launches By Facebook

Over the past few months, there have been a variety of stories about how Facebook intends to challenge Google across the internet using Atla...

Retargeting On The Web

Despite relatively small budget allocations, cross-channel retargeting has become a nearly ubiquitous tactic among marketers. In a new surve...

Facebook Challenge To Google Ad Network

Facebook will roll out its web-wide, cross-platform ad network challenge to the Google Display Network next week. Based on the company’s Atl...

Facebook Atlas Attack On Google Ad Network

Facebook has been building toward a full-blown challenge of Google’s Display Network (often still called AdSense). It now appears that Faceb...

Facebook Gain Makes Zuckerberg Wealthier Than Google Guys

Mark Zuckerberg  is now richer than Google Inc. (GOOG)  co-founders Sergey Brin  and  Larry Page .  The Facebook Inc. chairman added $1.6 bi...

Facebook Is Now Worth $190 Billion

Facebook  is worth more than  Amazon . Following yesterday’s  earnings report , Facebook shares  hit an all-time high  in after-hours tradin...

Mark Zuckerberg Says Facebook Search Is A Multiyear Voyage

During Facebook’s call with investors yesterday detailing another quarter of  runaway financial success , CEO Mark Zuckerberg spent a good a...

Is YouTube Really Bigger Than Facebook?

I ran into some marketers, brands, retailers and storytellers who still found it hard to believe that  YouTube has just passed Facebook and ...

Facebook down, 'something went wrong'

Facebook suffered a service disruption on Friday evening that made the website unavailable to some users.  Some visitors to the site were gr...

Must-Have Social Meta Tags for Twitter, Google+, Facebook and More

We strive to include social media metadata in all new pieces of content that we publish. This allows us to optimize for sharing  Twitter ,  ...

Top 20 Local Search Ranking Factors: An Illustrated Guide

Now you're off to a good start! You understand the top twenty most important local search ranking factors. Your next task is to move on ...

10 Smart Tips to Leverage Google+ for Increased Web Traffic

While not everyone has an audience active on Google+, the number of people who interact socially with any Google products on a monthly basis...

YouTube is Now Bigger Than Facebook in the U.S.

Last week, I knocked out a quick post entitled, “ Bring Your Team to the 2014 Reel Video Summit .” After Carla Marshall had edited and publi...

Proof of Facebook's Privacy Problem: Mark Zuckerberg's Private Friends List

Your  Facebook  friends list, as  Mashable   revealed  last week, is not as private as it claims to be. Setting your list privacy to "O...

Instagram Expands Ads to International Users

Instagram  is taking its advertising strategy global. The photo-sharing service owned by Facebook announced on Tuesday that it will begin sh...

Your Visitor Analytics Might Be Lying To You

Success or failure is a difficult thing to measure. If you are anything like me you keep moving the goal posts. Success one day can just mea...

Mark Zuckerberg vs. an Average 30-Year-Old Man

It's not easy getting older. Unless you're  Mark Zuckerberg . The  Facebook  CEO turns 30 on Wednesday, with enough milestones (and ...

Is Whats App The Next Big Thing In Publishers’ Sharing Button Options

What if most people would rather share privately? That’s the question publishers might be asking themselves after today’s  Digiday story rep...

Facebook Announces Advertising 'Boot Camp' For Smaller Advertisers

Facebook  will be pounding the pavement this summer in an attempt to teach its largest group of advertisers — small and medium-sized busines...